INTRODUCTION
Sit back, turn up the volume, and enjoy the '10 Rules of Innovation Management'
Watch this short (under 2-minute) video in which Roel explains what this ebook is all about.
“It ought to be remembered that there is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of a new order of things.
Because the innovator has for enemies all those who have done well under the old conditions, and lukewarm defenders in those who may do well under the new.
This coolness arises partly from fear of the opponents, who have the laws on their side, and partly from the incredulity of men, who do not readily believe in new things until they have had a long experience of them.”
The above quote by philosopher Niccolò Machiavelli says it all. As you start (or grow) your innovation management program, be fully aware that it is not an easy journey and there are many boxes to tick before convincing your stakeholders and creating impact.
Having worked in the innovation management field for nearly a decade, I've noticed that although there are vast differences between companies, the most successful online innovation management programs all share common themes. From the ways they align their strategy and innovation goals to the ways they evaluate ideas and recognize contributors, by examining the successes (and failures) of many innovation programs, we know that there are specific patterns to follow and lessons to be learned.
We compiled these themes, patterns, and lessons to create the "10 Rules of Innovation Management," a collection of best practices designed to help you build a strong foundation for your new innovation program or take your existing program to the next level.
These best practices, originally published on the HYPE Innovation blog in a series of posts, cover everything from beginner mistakes to success stories of programs creating hundreds of millions of dollars in new revenue. We took those blog posts, as well as short Q&A "coffee break" webinars answering questions from each post and put them into one knowledge-packed resource: this interactive e-book!
In addition to all the articles and "coffee break" webinar recordings, the interactive e-book includes the key takeaways you need to know for each rule, quotes from innovation managers, a special "Innovation Manager's Playlist," related content, and a survey specifically aligned to the "10 Rules of Innovation Management" that allows you to assess the strength of your program!
I hope this collection of best practices is valuable and helpful to you.
Enjoy the read!
Best, Roel